Investing in Car Dealerships - How to Value Them

Most business valuations are driven substantially by theconsequently, the lower the appraiser perceives the
company's historical financial statements, tempered byrisk, the lower will be the capitalization rate and the
other factors such as: location, brand name,higher will be the price he would expect a potential
management and such. In truth and in fact, thepurchaser to pay for the business.
dealership's balance sheet represents less than halfIn short, the capitalization rate is the appraiser's opinion
the information necessary to properly value anas to a rate of return on investment that would
automobile dealership. The balance sheet is but amotivate a prospective purchaser to buy the
starting point from which a number of factors must bedealership. Considerations include those specified in
added and subtracted in order to determine the trueRevenue Ruling 59-60, as well as available rate of
value of the assets.return on alternative investments.
Valuing new car dealerships has to do with projecting2. Adjusted Net Worth Formula: Net worth of the
future profits and opportunities based upon thecompany, adjusted to reflect the appraised value of
"dynamics" of the particular dealership being valuedthe assets used in the day to day operations of a
and of the automobile business itself.business, assuming that the user or purchaser will
The Internal Revenue Service recognizes thatcontinue to make use of the assets. To this "net
valuations include more than financial statements: "Theworth" value will be added blue sky or goodwill, if any.
appraiser must exercise his judgment as to the degreeThe "Adjusted Net Worth Formula" is the most
of risk attaching to the business of the corporationcommon method used in purchasing and selling a new
which issued the stock, but that judgment must becar dealership.
related to all of the other factors affecting the value."3. Orderly Liquidation Formula. This method values the
Revenue Ruling 59-60, Section 3.03.assets as if all of them had to be sold - not at a "fire
DEFINITION OF MARKET VALUEsale," but in an orderly manner and without time
The definition of market value according to theconstraints. Normally, if the dealership is profitable,
American Institute of Real Estate Appraisers'some value will still be placed upon goodwill.
Dictionary of Real Estate Appraisal, is: "The most4. Forced Liquidation. The lowest of all values, forced
probable price in cash, terms equivalent to cash, orliquidation means that all of the assets must be sold at
other precisely revealed terms, for which thea forced sale such as an auction, creditors' sale or by
appraised property will sell in a competitive marketorder of a bankruptcy court. A bankruptcy proceeding
under all conditions requisite to fair sale, with the buyerregarding a new car dealership almost never brings
and seller each acting prudently, knowledgeably, andgoodwill. This might be the most appropriate formula if
for self interest, and assuming that neither is underthe dealership has no lease (or only a short term
duress." American Institute of Real Estate Appraisers,remaining on its lease) and cannot, as a practical
The Dictionary of Real Estate Appraisal. (Chicago:matter, relocate.
American Institute of Real Estate Appraisers, 1984),5. Income Formula. The income formula is basically
194 195.taking the store's earnings and multiplying it by an
In Revenue Ruling 59-60, the Internal Revenue Serviceappropriated capitalization rate. The trick here is the
defines "fair market value" as follows: "...the price atdefinition of "earnings." In determining "earnings" a
which the business would change hands between aperspective purchase could use any combination of
willing buyer and a willing seller when the former is notthe following:
under any compulsion to buy and the latter is not under(a) current earnings
any compulsion to sell, both parties having reasonable(b) average earnings - add the last five years together
knowledge and relevant facts."and divide by 5
The purpose of Revenue Ruling 59-60 is to outline and(c) weighted average earnings - usually an inverted
review in general the approach, methods and factorsweight with the current year multiplied by five, last year
to be considered in valuing shares of the capital stockby four, the year before last by three, four years ago
of closely held corporations.by two, five years ago by one, then adding them
The methods discussed in the Revenue Ruling apply totogether and dividing by 15
the valuation of corporate stocks on which market(d) cash flow - net income plus agreed add-backs
quotations are either unavailable or are of suchsuch as depreciation, LIFO, personal expenses, excess
scarcity that they do not reflect the fair market value.bonuses and such
The Ruling goes on to state that no set formula can(e) forecasted earnings - future projected earnings
be devised to determine fair market value of closelydiscounted to present day value.
held stocks and that the value will depend upon such6. Fair Value. NADA also refers to a third value in
considerations as:addition to "Market Value" "Investment Value," which it
(a) The nature of the business and the history of thecalls "Fair Value." NADA describes "Fair Value" as
enterprise from its inception.being "...primarily used when a minority shareholder
(b) The economic outlook in general and the conditionobjects to a proposed sale of the company in
and outlook of the specific industry in particular.assessing liquidating damages." and defines it as: "The
(c) The book value of the stock and the financialvalue of the minority interest immediately before the
condition of the business.transaction to which the dissenter objects, excluding
(d) The earnings capacity of the company.any appreciation or depreciation in anticipation of the
(e) The dividend-paying capacity. The ability to paytransaction and without reference to either a minority
dividends is often more important than a company'sor non-marketability discount."
history of distributing cash to shareholders, especiallyThe NADA guide states: It is not common for auto
when valuing controlling interests.dealers to run across this particular valuation standard.
(f) Whether or not the enterprise has goodwill or otherThis author has never used, nor has ever seen this
intangible value.value used with respect to valuing automobile
(g) Sales of the stock and the size of the block ofdealerships.
stock to be valued.As can be seen in this report, this author in discussing
(h) The market price of stocks of corporationsvaluations excludes what NADA describes as "Fair
engaged in the same or a similar line of businessValue".
having their stocks actively traded in a free and open7. The Greater Fool Theory. The National Automobile
market, either on an exchange or over-the-counter.Dealers Association publication (A Dealer Guide to
With respect to an individual dealership sale, the bestValuing an Automobile Dealership, NADA June 1995),
comparable is the amount the public company paid orbemuses, in part: "A Rule of Thumb is more properly
received for buying or selling a similar dealership, notreferred to as a 'greater fool theory.' It is not 'valuation
what the public company's stock value or earningstheory, however." (In its "Valuing an Automobile
multiple, per se, that is reflected on the stockDealership: Update 2004" NADA dropped the
exchange.reference to "fool" and simply states that the theory is
In practice, in arriving at the fair market value of a new". . . rarely based upon sound economic or valuation
car dealership, several different formulas have beentheory," but advises sellers to "Go for it, and maybe
used:someone will be stupid enough to pay [it]."
1. Return on Investment (or earnings valuation) Formula:The considerations for valuing new car dealerships are
The value of a business to a particular purchasermore complex than those used for valuing most other
based upon a return on investment analysis. This valuebusinesses. Dynamics such as the unique requirements
varies from purchaser to purchaser, according to theof automobile manufactures and distributors can limit
purchaser's investment criterion, and it may or may notthe amount of monies that may be paid for a
reflect fair market value. The National Automobiledealership, regardless of what perspective purchasers
Dealers Association (NADA) refers to this value asmay offer to pay for the store.
"Investment Value." A Dealer Guide to Valuing anTherefore, the value of a new car dealership varies
Automobile Dealership, NADA June 1995, Revised Julybased upon the needs and ability of the purchaser and,
2000.consequently, the same dealership could have two
The capitalization rate is determined by the stability ofdifferent values to two different purchaser and both
the dealership's earnings and the risk involved in thevalues would be correct.
automobile business at the time of sale, investment, orThus, our valuation of the subject dealership should be
valuation. This method is highly subjective as theconsidered in the context and limitations of the facts
capitalization rate is based upon the particularand history of new car dealership sales as delineated
appraiser's perception of the risk of the business;herein.