Dr. Porsche's 1,001 Horsepower "Beetle"

In the early days of the automobile, Ferdinand Porsche,“Ferry”), then only 16 years old, was
himself an Austrian, served as a designer at therecognized as having a special talent for design and
Daimler motorcar manufacturing branch there. He waswas given special permission to work at the factory
a top-notch engineer, as well. In those days, carwith his father. Ferdinand Sr. continued to pursue his
makers’ reputations relied significantly uponmain interest in designing small cars, but ran afoul of
the success of their products on the race tracks; andmanagement’s changing imperatives after the
Porsche’s own creations for Daimler weremerger of Daimler with Benz, and the ensuing focus on
remarkably adept at winning. His record had a directlarge, luxurious automobiles. The relationship could no
and positive bearing on the sales of Daimler’slonger be sustained, so Porsche departed and opened
compact cars for everyday use. He had a love affairhis own design office in Stuttgart in 1931. Meanwhile, his
with little cars that stayed with him for life.son Ferry had been working for Bosch while studying
In 1923, Porsche moved himself and his family tophysics and engineering; and when Ferdinand Senior
Daimler’s headquarters in Stuttgart, where heleft Daimler-Benz to strike out for himself, Ferry joined
was appointed technical director of the entirehim there.
company. His son (also Ferdinand, nicknamed